Business Development Manager - Indirect Sales - Retail

Business Development Manager - Retail Energy

A leading North American power generation and energy services company, with headquarters in the Mid-Atlantic region and offices throughout the U.S., is seeking a talented and energetic Business Development Manager to join its Retail Energy division. This company is committed to modernizing energy infrastructure by delivering cost-effective, carbon-reducing solutions with a focus on clean technologies and grid-scale renewables.

This position is a key member of the indirect Sales and Origination team. The ideal candidate will have a strong track record of exceeding sales goals and fostering long-term customer relationships.

The role demands a high degree of initiative, excellent communication and presentation skills, superior time management, and a self-motivated approach to driving results. The ideal candidate will bring an existing book of business, customer contacts, and a history of cultivating strategic partnerships and negotiating complex deals.

Primary Objective: Generate, negotiate, close, and manage electricity sales and energy services, with a particular focus on delivering branded sustainability solutions to C&I end-use customers through targeted broker and channel partner relationships.

This position reports to the Vice President of Retail Sales, with flexible office location options considered for qualified candidates.

Key Responsibilities

• Meet or exceed sales quotas and targets related to gross/net margin and MWh volume.

• Sell competitive electricity and sustainability products through indirect channels.

• Identify new business through cold calling, networking, and referrals.

• Conduct customer needs analysis to tailor sales strategies and offerings.

• Develop and maintain long-term customer relationships and loyalty.

• Deliver compelling sales presentations on products and services.

• Effectively communicate the value and competitive advantages of the company's offerings.

• Work with internal teams to execute strategic sales plans.

• Represent the company at industry events to promote brand and network.

• Monitor market trends and competitor strategies to position offerings effectively.

• Maintain up-to-date knowledge of products, industry trends, and sales techniques.

• Manage full sales cycle including CRM utilization, data collection, offer preparation, deal negotiation, and post-sale customer support.

• Oversee and support multiple broker relationships, ensuring strong win-rate performance.

• Recruit, train, and support brokers on products and value propositions.

• Collaborate cross-functionally with internal departments to support operational execution.

Qualifications

• Bachelor's degree in finance, business, marketing, engineering, or a related field; MBA is a plus.

• Minimum 5 years of retail electricity sales experience in deregulated markets, especially within PJM.

• Familiarity with electric utility tariffs, retail product structures, PPAs, VPPAs, and sustainability offerings.

• Proven success in meeting/exceeding sales targets in competitive environments.

• Strong interpersonal, communication, and negotiation skills.

• Highly self-motivated and able to thrive in a dynamic, goal-oriented environment.

• Excellent organizational skills and ability to prioritize effectively.

• Strong knowledge of energy industry trends, ESG strategies, and renewable development.

• Demonstrated ability to cultivate professional relationships with brokers and customers.

• Professional presence with strong customer engagement skills.

• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and CRM tools.

• Experience in energy markets, renewables, or energy/sustainability consulting preferred.

• Must pass a pre-employment background and credit check.